2011-12 Goals & Action Steps
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Goal 1. Transform Education Policy Based on the Expertise of
Professional Educators and on the Research of Actual Education Practice
and Results.
Promote an
understanding among public and political leaders that educators are
experts in their profession.
Action: Work with the partners in the
Paramount Duty Coalition to enact an aggressive strategic plan to insert
the voice of professional educators in the public discussion on
education policy.
Responsibility: Paul Rosier
Timeline: July 2011 - June 2012
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Task: In collaboration with our partners in
the Paramount Duty Coalition, develop a common message that focuses on
building confidence in the public school system of Washington, develop
and place op-eds in selected newspapers, pitch key opinion-leading
education reporters to do stories on the Coalition, send targeted news
releases and media pitches, develop a common set of talking points for
Coalition members to use in local conversations/presentations, and
expand the Coalition website.
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Task: Seek opportunities for the Coalition to
speak at major venues attended by opinion leaders and at other
organizations conferences.
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Task: With the Coalition, host luncheons with
business leaders and host gubernatorial candidate forums.
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Task: Upgrade the WASA communications toolkit with
national information from AASA, recent state data, and distribute it to
districts.
Action: Implement the Focus on
Education Week engaging at least 75 percent of school districts to
participate.
Responsibility: Paul Rosier/Marilee
Jensen/Kristen Jaudon
Timeline: July 2011 - November 19, 2011
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Task: Provide continuous communication with WASA
region leaders and members on the purpose and target audience for the
Focus on Education Week.
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Task: Provide districts with support through the
WASA website with information on how districts are implementing their
local activities for Focus on Education Week. Provide common talking
points to use with districts’ key communicators.
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Task: Encourage the Paramount Duty Coalition
members and other organizations to support the Focus on Education week
among their members.
Action: Work with WASA's business
partners to engage other business leaders regarding educational
policy.
Responsibility: Mack Armstrong
Timeline: September 2011 - July 2012
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Task: Engage WASA business partners in a proactive
discussion of how they can assist the Coalition to get its message
across to other business leaders in the state.
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Task: Encourage WASA business partners to be
proactive supporters of the Coalition’s message among other
business leaders.
Action: Define the education profession
in clear succinct terms.
Responsibility: Paul Rosier
Timeline: September 2012 - December 15, 2012
Task: Create a small, five person work team of WASA members to work with
the WASA staff to develop a draft definition.
Goal 2. Invest in the Paramount Duty
Ensure a unified voice
among educational partners to hold the legislature accountable for
delivering on the state’s paramount duty to provide ample funding
for all K–12 children.
Action: Establish clear target levels
of “ample” investment of legislature—and publicize and
grade “progress” of legislature in new funding.
Responsibility: Dan Steele
Timeline: August 2011 - July 2012 (and into future
years)
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Task: Utilizing information from previous
education funding studies (including Full Funding Coalition’s
Conley study, WASA’s Ample School Funding Project, Washington
Learns, and the Basic Education Task Force), develop a floor for "full
funding" of education by the state.
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Task: Track education budgets adopted by the
legislature to determine the progress toward "full funding" and work
with Paramount Duty Coalition partners to ensure that information is
disseminated broadly.
Action: Develop talking points on
Paramount Duty and what "ample" funding means (i.e., what does it cost
to educate kids?) and demonstrate the Return on Investment (RTI) in
education (such as higher income, lower crime rate, less utilization of
government services, etc.).
Responsibility: Dan Steele/Kristen
Jaudon
Timeline: August 2011 - July 2012
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Task: Collaborate with partners in the Paramount
Duty Coalition to develop a common set of talking points on the
paramount duty and what constitutes the meeting of that duty, as well as
articulating why education is not simply another expenditure, but is a
wise investment in our state's future.
Action: Build coalition(s) outside of
education community (e.g., agriculture, business, realtors, etc.).
Responsibility: Dan Steele/Paul
Rosier/Mack Armstrong/John Dekker
Timeline: August 2011 - July 2012
Goal 3. Enhance Leadership Development
Nurture knowledgeable
and effective instructional leaders in order to champion academic
success for all children by:
- Delivering professional
development for district-level administrators that yields powerful
student learning.
- Empowering districts to identify
and adhere to non-negotiable, research-based instructional goals to
maximize learning for all.
Action: Engage community and state
political and educational leaders with local educational leaders.
Responsibility: Paul Rosier/John
Dekker/Mack Armstrong/Dan Steele
Timeframe: July 2011 - June 30, 2012
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Task: Focus on Education Week.
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Task: Partner with associations and agencies to
engage in dialogue.
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Task: Plan and deliver conferences with
instruction at the core.
Action: Utilize district systems
approach to sustain innovation.
Responsibility: Paul Rosier/John
Dekker/Mack Armstrong/Dan Steele
Timeframe: July 2011 - June 30, 2012
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Tasks: Seek to develop data systems demonstrating
nexus to professional development training.
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Task: Support TPEP, Common Core, Innovation
Schools, and STEM-type projects -- at district-wide level utilizing ESD,
OSPI, and other agencies collaboration.
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Task: Design conferences and workshops to
disseminate innovation in meaningful way.
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Task: Assign peer mentors and/or coaches where
possible, enhancing leadership skills.
Action: Develop strategies to recruit
and retain education leaders from underrepresented populations.
Responsibility: Mack Armstrong/John
Dekker
Timeframe: July 2011 - June 30,
2012
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Task: Focus topic as major effort of
association.
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Task: Engage other associations, agencies, and
institutions of higher education to refine viable plan and
implementation of efforts.
Goal 4. Promote Collaboration
Engage a broad
spectrum of stakeholders by:
- Mobilizing a united coalition of
partners inside and outside of education to ensure an equitable and
rigorous education for all children.
- Facilitating collaboration among
the 295 diverse district school leaders and WASA partners to forge a
unified voice on the value of quality public
education.
Action: Seek to build collaborative
relations outside the education community.
Responsibility: Paul Rosier/Dan
Steele/Mack Armstrong/John Dekker
Timeline: June 2011 - July 2012
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Task: Follow up on the Paramount Duty Coalition's
work to seek non-education stakeholders with common shared values and
commitment to education and build relationships with them.
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Task: Work with the ESDs to assist them in
building collaboration among school districts around common needs such
as the emerging teacher and principal evaluation system
implementation.
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Task: Integrate the other tasks identified in this
implementation plan that support increased collaboration among school
districts, educational organizations, non-education stakeholders, and
business and opinion leaders.
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